Let your imagination run wild with ideas- Ha! Just kidding. Will you share behind-the-scenes glimpses of your process? Will you post exclusive discounts? Will you stick to business, or include some fun and games? If you’re up for more no-BS advice, check out this post about setting social media goals and how to measure them. (Need a refresh? We’ve got a free marketing plan template for ya.) Your Facebook marketing goals will depend on your overall marketing strategy.
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